Rowena Wilding
Hi, I’m Rowena, a strategic marketing consultant working with values-led organisations across facilities management, workplace services, and professional services. I build clear, confident marketing strategies that help organisations move away from competing on price and towards competing on purpose, impact, and expertise.
My work focuses on positioning businesses as leaders in their space by embedding their values into every part of their marketing and bidding process, from brand and content through to tenders, proposals, and partnerships. I believe that when organisations communicate their social value with clarity and courage, they build trust, become employers of choice, and attract clients who genuinely align with what they stand for.
Outside of client work, I volunteer in local schools to help strengthen provision around equality and diversity, supporting young people to feel seen, safe, and represented. Creating inclusive systems, whether in business or education, matters deeply to me, and I’m proud to support the LGBT+ in FM community as part of that wider mission.

